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Digital Marketing

4 Strategic Event Email Marketing Tips

As with all marketing efforts, event marketing doesn't revolve around planning the perfect event and leaving it at that. Your guests may be authoritie...

10 Email Marketing Strategies for Events & Webinars

Marketers across the business world have been using webinars for the past three decades. This may sound like we are all familiar with the term. Right?...

What Is Broadcast Email, What Are Its Types, When & How to Use It? [With Tips, Tools and Examples]

A company sends important announcements or targeted messages to its contact list to share important information with external stakeholders like prospe...

Interactive Posts for Facebook: 31 Ideas to Deeply Engage Your Audience and Get Maximum Likes, Comments & Shares

Creating interactive content that actively engages the audience is essential in today’s competitive and crowded market. With the constant battle to pr...

20 Ways to Gauge Customer Engagement with Digital

What is Customer Engagement? Customer engagement is the connection between an organization and a customer, most importantly, the emotional connection....

Cool Guide to Event Planner Logos: Best Ideas and Tips

Standing out is extremely important in an industry like event planning. The competition is fierce and constantly evolving, so you have to take any cha...

20 Touchpoints That Will Optimize Your Members’ ‘Customer Journey’ Online

Image credit: Salespanel When you are using a customer journey map, you are working toward progressing the person in question from a lead into a custo...

How to Post a YouTube Video on Facebook: A Step-by-Step Guide

Social media is a great tool to promote a brand, encourage potential clients to make a decision, and build rapport with an audience. With 3.80 billio...

A Practical Guide to B2B Content Marketing

Content is critical to any business’ success. Whether you’re pushing for greater brand awareness, looking to educate your target audience, capture lea...

Things to Look for When Selecting Your Nonprofit Board Members

To serve on a nonprofit board as a member, it takes more than just having ‘influence’. That’s why it's critical that you assess and scrutinize each ca...

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