Gainsight Glossary
Recurring Revenue
If you are in the recurring revenue business, your board better want a Customer Success update or you should probably look for a new board. As we all know, the recurring part of that recurring revenue business is equal to if not greater than Sales in importance to your long-term success.
Gainsight’s Retention Management module enables recurring revenue businesses to standardize and automate workflow for customer retention – directly from within Salesforce.com. Recurring revenue businesses can accurately measure and analyze churn and assess its impact on overall revenue growth and customer lifetime value.
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